The Future of Digital Content

By Hollie Toft

The digital landscape is constantly transforming and therefore constantly influencing our digital businesses. The ways in which we consume content are undergoing a revolutionary transformation, with individuals’ wanting more immersive, personalised content that instantly gives them the content satisfaction they’re looking for.

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Photography vs 3D Rendering

By Hollie Toft

In a world of technological advancements, there seems to be so many options when it comes to creating product imagery for websites, social media and ecommerce. We’re going to explore the key differences between photography and rendered images and give you all the facts you need to choose what’s best for you!  Most of us…

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A Week in the Life – Work Experience!

By Hollie Toft

Recently, we had a student join us from Hornsea School and Language College for a week’s work experience. We asked him to put together some written and visual content of a week in the life of a work experience student at Eon Visual Media!

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3 Social Media Trends of 2023!

By Hollie Toft

We are only a couple of months into 2023 but it’s already clear what content is going to be popular on social media this year! Taking into account the social media trends of previous years, as well as the social and technological environments, we’re predicting a huge shift towards UGC (user-generated content) and the rise…

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Mode of Action Animation: The Process

By Hollie Toft

Popular in the pharmacy and healthcare industries, Mode of Action animations are used as a sales and education tool. As well as this, they are often used in research and development to upsell new products. mode of action animations have multiple uses for different companies. Over-the-counter pain relief and other medications – such as reflux…

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CES 2023: The Year of AR?

By Hollie Toft

The first weekend of 2023 saw 100,000 journalists and analysts attend the CES Tech Show in Las Vegas. With 3,000 exhibitors, visitors could expect to stumble upon new ideas, designs and prototypes of what could be the next big thing in tech! Fitness, wellbeing, smart home devices and sustainability were huge themes this year. Interestingly,…

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Space of the Week: Accenture

By Hollie Toft

Global company Accenture, with over 700,000 employees across 49 countries, specialise in information technology services and consulting. They are a self-proclaimed modern organisation, aiming to transform businesses through digital innovation. They have a very distinctive perspective on the controversial topic of the Metaverse: they believe ‘the Metaverse is a continuum, a spectrum of digitally enhanced…

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Space of the Week: M&S

By Hollie Toft

When you think of M&S, you wouldn’t typically think of them as a particularly contemporary and innovative company. However, M&S are one of the few retailers embarking on a Metaverse journey through an augmented reality experience. What is M&S’ Metaverse? M&S have currently launched a wayfinding app that encapsulates an augmented reality experience, helping workers…

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Space of the Week: H&M’s CEEK City

By Hollie Toft

This week’s Metaverse Space of the Week is H&M, a fashion retailer leading the way in digitising fashion and driving commercial innovation in their sector. ‘Using tech to drive positive change commercially, environmentally and socially‘ is at the heart of their innovative mission to transform the fashion industry. A large facet of this includes the…

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Space of the Week: Nikeland

By Hollie Toft

Here at Eon Visual Media we are constantly engaging with new technologies and researching innovation. A huge part of the new digital revolution is the Metaverse and spatial areas. Although the reality of the Metaverse being an integral part of life is a little way off yet, its continuous development and innovation only serves to…

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