Insights

arrow

Articles.

(178 found)
The Future Metaverse and AI

The Future: Metaverse and AI?

By Hollie Toft

The Metaverse and artificial intelligence (AI) are two of the most significant technologies of the 21st Century, influencing the future of technology, business, education and entertainment. These technologies are widely used in healthcare, gaming, marketing, and education, playing a pivotal role in driving innovation and creativity while shaping future strategies. Recently, the rapid growth of…

Find out more
Tech Trends 2023

3 Tech Trends of 2023!

By Hollie Toft

The Third Insutrial Revolution, better known as the Digital Revolution is the shift from mechanical to digital technology. Of course, we don’t need history lessons here but it’s important to mention the transformation the internet has had on business, production, operations, marketing and consumerism. The influence of the pandemic led to extreme digitisation and that…

Find out more
3 Social Media Trends 2023

3 Social Media Trends of 2023!

By Hollie Toft

We are only a couple of months into 2023 but it’s already clear what content is going to be popular on social media this year! Considering the social media trends from previous years, along with the current social and technological environments, we predict a significant shift towards user-generated content (UGC) and an increase in the…

Find out more
Mode of Action Animations the Process

Mode of Action Animation: The Process

By Hollie Toft

Mode of Action animations are essential tools in the pharmacy and healthcare industries, serving not only as effective sales aids but also as powerful educational resources. These animations play a crucial role in research and development, helping to promote innovative products to consumers and healthcare professionals alike. From over-the-counter pain relief and reflux suppressants to…

Find out more
Consumer Electronics Show 2023

CES 2023: The Year of AR?

By Hollie Toft

The first weekend of 2023 saw 100,000 journalists and analysts attend the CES Tech Show in Las Vegas. With 3,000 exhibitors, visitors could expect to stumble upon new ideas, designs and prototypes of what could be the next big thing in tech! Fitness, wellbeing, smart home devices and sustainability were huge themes this year. Interestingly,…

Find out more
4 of the Best Christmas Ads

4 of the Best Christmas Ads!

By Hollie Toft

‘Tis the season…when there’s a chill in the air and the sleigh bells start ringing! When a quick hot chocolate stop on your present-buying excursions turns into glittered balls, mulled wine and office parties! So sit in front of the fire and get cosy, as we discuss our favourite Christmas ads… Coca-Cola: Holiday’s Are Coming…

Find out more
Space of the Week

Space of the Week: Accenture

By Hollie Toft

Global company Accenture, with over 700,000 employees across 49 countries, specialise in information technology services and consulting. They are a self-proclaimed modern organisation, aiming to transform businesses through digital innovation. They have a very distinctive perspective on the controversial topic of the Metaverse: they believe ‘the Metaverse is a continuum, a spectrum of digitally enhanced…

Find out more
Space of the Week

Space of the Week: M&S

By Hollie Toft

When you think of M&S, you wouldn’t typically think of them as a particularly contemporary and innovative company. However, M&S are one of the few retailers embarking on a Metaverse journey through an augmented reality experience. What is M&S’ Metaverse? M&S have currently launched a wayfinding app that encapsulates an augmented reality experience, helping workers…

Find out more
World Cup Branding Through Time

World Cup Branding Through Time

By Hollie Toft

If you hadn’t noticed, the World Cup is upon us (given the time of year, we wouldn’t be surprised if you’d forgotten). With the start of the tournament, we wanted to discuss the evolution of the tournament branding throughout the years. One of our designers and animators, Will Garman, delved into historic and modern branding…

Find out more
Jade's Student Journey

Jade’s Student Journey While at Eon

By Hollie Toft

Over the past year, our Sales and Digital Marketing Executive Jade has taken up teaching (a PGCE) to do alongside her work at Eon Visual Media. Let’s take a look at how Jade is finding her PGCE… ‘Something that you might not know about me but a passion of mine besides media, is teaching. After…

Find out more