Promotional campaigns, utilising videos, are a great way of selling your story, your product and your brand. Promotional videos are versatile and can be filmed in a plethora of different ways to highlight different messaging for different audiences. Being able to utilise videos (like this one we did for East Riding of Yorkshire Council!) within…
Whether it’s a product launch, brand awareness campaign, or event promotion, promotional videos offer a versatile and engaging way to connect with target audiences across various platforms, including social media, websites, and presentations. With the ability to evoke emotions, convey complex concepts succinctly, and drive action, promotional videos have become essential components of modern marketing strategies.
Technological innovations, including AR and VR, continually reshape diagnosis, treatment and patient care. Within this blog, we will explore the applications of AR and VR within healthcare environments and look at how they have the potential to revolutionise and diversify elements of patient care. Enhanced AR and VR Training Utilising AR and VR in training…
It’s March, which means it’s time for SXSW 2024! We’re going to take a look at ‘this year’s most transformative and forward-thinking digital projects’, the winners of the Innovation Awards! AI – Truveta Truveta have won the AI Innovation Award for their AI-enabled health research and the Truveta Language Model (TLM). The TLM is a large-language…
eDetails are often used as a communication tool within the healthcare industry, to convey important and sometimes complex information about a product or service. There are a number of different approaches when it comes to eDetails, from interactive HTMLs to printed leave behinds, to suit a range of budgets.
Creativity and innovation are essential for continuous growth in any sector, but are particularly important within the healthcare markets to ensure healthcare professionals are up to date and continue to improve in accessible ways.
With 2024’s Super Bowl around the corner, we want to talk about Microsoft and Google’s AI-related adverts that they have released for the occasion.
Particularly within the healthcare industry, sales aids (including interactive PDFs, eDetails and Mode of Action animations) are a great way to communicate with your audience, whoever they might be. Investing in high quality sales aids is crucial in being able to effectively market your products and services.
To ensure your content is accessible, relevant and appropriate, it is crucial to consider adapting it for different markets which might include language translations and visual variations.
And we’re back for Part Two of the CES Tech 2024 blog! If you’ve not already, check out Part One to read all about the AI, AR and VR announcements!