Unlock insights that inspire action.
Our team are always researching and finding new ways to reach our audiences to share our expertise. Learn more about our services, industry trends, internal news, and events.
Audio AR, the death of websites, AI music & why creative agencies are f****d. Day 3 started with a visit to the Bose AR Pop-up store which was a converted Airstream camper van, located on Rainey Street, just a short walk from where I was staying. When Bose announced their Audio Augmented Reality offering at…
SXSW, or South by South West to give it its full name, was launched in 1987 by members of the local newspaper, The Austin Chronicle. Originally intended as a music and arts festival it has quickly grown to become one of the World’s most important events for film, art, music and most importantly for me,…
Whilst researching for this blog, we came across some interesting statistics about the social media landscape, which players are ahead of the game and which are falling short. With tech giants such as Facebook acquiring once emerging companies such as Instagram and WhatsApp, who now dominate the market – it’s clear that the industry is…
Are you noticing that traditional static content is becoming less effective in capturing your audience’s attention? This change can be attributed to the significant rise of video marketing in recent years. While static graphics and images continue to have their place within content marketing strategies, the dynamic nature of videography is emerging as a leading…
We were inspired by a really great BBC article to discuss the increasing evolution of technology within the healthcare industry. Over the years, we’ve worked with various healthcare businesses such as Reckitt Benckiser, Perrigo & Smith & Nephew, working to provide innovative solutions to make patients and consumers lives easier when it comes to healthcare.…
Whether you’re looking to improve your pre-existing digital presence or you’re wanting to carry out a full digital transformation process, here at Eon, we believe that more than ever before Digital is an essential tool when it comes to marketing your products / services. Successful digital campaigns focus on what the customer wants; planning digital…
Chinese tech giant, Huawei, are the latest brand to jump on the augmented reality bandwagon, joining Facebook and Apple, with their plans to release their first ever pair of augmented reality glasses. The company CEO Richard Yu, revealed that the product is due to be commercialised within the next 1 to 2 years. The trend…
Whether you’re an avid shopper or not – there’s no denying that there are some great deals to be had when it comes to Black Friday. As is the same with all terrible traditions, this one originates from our friends from across the pond. Black Friday occurs the day after Thanksgiving, which takes place the…
Have you ever wondered what goes into creating an animation? Well, our design team have shared 5 keysteps to producing, not just a good, but a great animation. 1. Storyboarding Storyboarding is a pivotal part of any animation project. It’s essentially the blueprint of the animation, and it offers us the chance to showcase our…
With the shock announcement from Facebook that they’ll be releasing their very own pair of Augmented Reality glasses, It seems that some of the largest businesses across the globe have been hit by the AR bug. Every week more discoveries are being made around the use of Augmented Reality technology. Here at Eon we’re a…