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Are you noticing that traditional static content is becoming less effective in capturing your audience’s attention? This change can be attributed to the significant rise of video marketing in recent years. While static graphics and images continue to have their place within content marketing strategies, the dynamic nature of videography is emerging as a leading…
We were inspired by a really great BBC article to discuss the increasing evolution of technology within the healthcare industry. Over the years, we’ve worked with various healthcare businesses such as Reckitt Benckiser, Perrigo & Smith & Nephew, working to provide innovative solutions to make patients and consumers lives easier when it comes to healthcare.…
Whether you’re looking to improve your pre-existing digital presence or you’re wanting to carry out a full digital transformation process, here at Eon, we believe that more than ever before Digital is an essential tool when it comes to marketing your products / services. Successful digital campaigns focus on what the customer wants; planning digital…
Chinese tech giant, Huawei, are the latest brand to jump on the augmented reality bandwagon, joining Facebook and Apple, with their plans to release their first ever pair of augmented reality glasses. The company CEO Richard Yu, revealed that the product is due to be commercialised within the next 1 to 2 years. The trend…
Whether you’re an avid shopper or not – there’s no denying that there are some great deals to be had when it comes to Black Friday. As is the same with all terrible traditions, this one originates from our friends from across the pond. Black Friday occurs the day after Thanksgiving, which takes place the…
Have you ever wondered what goes into creating an animation? Well, our design team have shared 5 keysteps to producing, not just a good, but a great animation. 1. Storyboarding Storyboarding is a pivotal part of any animation project. It’s essentially the blueprint of the animation, and it offers us the chance to showcase our…
With the shock announcement from Facebook that they’ll be releasing their very own pair of Augmented Reality glasses, It seems that some of the largest businesses across the globe have been hit by the AR bug. Every week more discoveries are being made around the use of Augmented Reality technology. Here at Eon we’re a…
If you haven’t already heard, Eon Visual Media are joint headlines sponsors of The Hull Marathon for the next until 2020, alongisde our good friends at Brainworks! We’ve thoroughly enjoyed our partnership thus far with event and we can’t wait to see it continue! Our Video team covered the event, filming all of the action and…
With the recent surge in the popularity of wearable technology such as the Apple Watch and Fitbit, it is no surprise that many businesses have decided to put their own spin on data collection. John Hancock, a life insurance company in the United States, has announced it will no longer underwrite traditional insurance policies, but…
With over 5 billion people using social media worldwide, it is more important than ever for brands to develop an effective social media marketing strategy. Social media offers incredible potential for brands to reach, attract, and maintain relationships with audiences across a wide range of demographics. Can any brand afford to miss out on this…