Background
Earlier this year, we were delighted to announce that Eon Visual Media would be a key event sponsor and official Media Partner for Tech Week Humber 2021! We were incredibly proud to be supporting this conference and working alongside a plethora of global tech businesses and local partners operating within the Hull & East Yorkshire Region.
As Media Partner for this event, our team were responsible for co-ordinating and hosting live broadcast of various keynotes and presentation at the flagship event at the Bonus Arena. In this case study, we will explore how our team co-ordinated these live broadcasts and produced a highlights video for the conference.
Preparation
In preparation for this event, our videography and creative team liaised with the event co-ordinators at Tech Week Humber and the Bonus Arena to efficiently plan the live broadcast for the event. After developing a schedule, it was agreed that our videography team would use two broadcast cameras to broadcast a variety of keynotes and presentations that would take place in the main auditorium and exhibition space via Hopin.
As well as delivering live video coverage of the event, our team would also be responsible for capturing behind the scenes video footage and creating a highlights video for the event. Our team were also required to capture additional footage of workshops taking place at local colleges as part of Tech Week Humber.
Live Streaming
One the day of the event, the stream was broadcast live from the Bonus Arena in Kingston-Upon-Hull and could be watched globally online. Our stream was vision mixed live on the day, combining live footage with high quality graphics into one cleanly mixed feed.
With all the equipment set up and ready to go, the stream started at 10:00am and ran for seven hours. During this time, our team communicated with camera operators and production staff to ensure the event was running on time and follow the event schedule. As the event came to a close, we were delighted that the event had been a complete success!
Highlights Reel
In addition to broadcasting keynotes, our videography team were tasked to capturing behind the scenes video footage and create a highlights video of the event. Throughout the day, our videographer Dawid utilised a plethora of video techniques and equipment to capture a diverse range of stunning visuals from across the event, including the main stage, exhibition space, breakout rooms, and the outdoor grounds of the Bonus Arena. Additionally, Dawid and Pete captured a series of vox box interviews with key sponsors, exhibitors, and attendees of Tech Week Humber.
You can watch our full highlights video for Tech Week Humber here! 👈
Presentations
Following on from our work at the Bonus Arena, our team then travelled to Wilberforce College to capture a variety of additional footage from workshops and keynotes taking part of Tech Week Humber. Throughout the day, our videography team captured a variety of different workshops, keynotes and presentations that took place, and edited this into an additional highlights reel for Tech Week Humber.
Outcome
Following the success of the broadcast and highlights reel, our team were highly praised for their creativity, expertise, and attention to detail. According to Tech Week Humber coordinator Elly Taylor,
“We were delighted to welcome Eon Visual Media as media partners to Tech Week Humber 2021. From initial planning conversations with Jack to discussing the logistics with Jonny and team I felt reassured that everything we wanted to achieve was understood and would be carried out according to our brief. Putting on a hybrid event of this size after such a difficult year and a half was really important for us and we feel with the assistance of the team we absolutely achieved this to the highest standard. The whole team were friendly, accommodating and unphased with additional requests from me during the week. We are very grateful and excited for 2022!”
Elly Taylor – Business Development Manager, GBE Connect Ltd
Summary
Whilst we are beginning to see the world returning to normality following on from the global pandemic and UK lockdown, we believe that we will continue to see high demand for virtual and hybrid events. Furthermore, we believe that there are many benefits of running a live video stream of your event and/or meeting.
For instance, a broadcast can reach a much larger online audience. Additionally, research suggests that 30% of people who watch a live broadcast of an event will attend the same event in person the following year. Furthermore, once an event has been live-streamed, this video footage can then be archived and viewed again and used for future digital marketing activities.
At Eon Visual Media, our friendly team can collaborate with you to broadcast a professional and high-quality live stream for your next hybrid event, which will create an entertaining and engaging experience for stakeholders. Furthermore, our team can help produce high-quality promotional videos which can be used to help promote future events.
Want to find out more about our videography services? Drop us a message or email us at hello@eon-media.com and our team will help you plan out your next video production!
"We were delighted to welcome Eon Visual Media as media partners to Tech Week Humber 2021. From initial planning conversations with Jack to discussing the logistics with Jonny and team I felt reassured that everything we wanted to achieve was understood and would be carried out according to our brief. Putting on a hybrid event of this size after such a difficult year and a half was really important for us and we feel with the assistance of the team we absolutely achieved this to the highest standard. The whole team were friendly, accommodating and unphased with additional requests from me during the week. We are very grateful and excited for 2022!"
Elly Taylor